We’re looking for a Director of Product Management to lead our Identity & Consent team. You’ll lead a team of product managers focused on our digital “front door” – the front- and back-end elements that allow our digital customers to register, login, setup and manage their profile including consent & privacy preferences, and identify themselves at our restaurants.
Through these experiences, we aspire to help customers more easily get value from every McDonald’s interaction and feel confident that we are safeguarding their personal data and respecting their preferences. This team is integral to enabling McDonald’s marketers to deliver a more personalized experience, while ensuring our products align with evolving global regulations. To achieve these outcomes, you’ll collaborate with multiple McDonald’s teams, including other Product teams, Experience Design, Engineering, Strategic Insights, Marketing, and Legal.
The ideal candidate for this role:
Has developed an ambitious, customer-focused product vision to transform what might appear to be a “functional” customer experience
Is comfortable balancing competing stakeholder requirements and articulating recommendations that balance business value vs. risk
Has coached teams on product ways of working, including use of agile and design thinking methodologies
Can easily flex across front-end and back-end elements and user types (customer, marketer, legal)
What you’ll do (key responsibilities):
Strategic Product Leadership: Define and execute the product domain vision, strategy, and roadmap for Identity & Consent, focusing on the most valuable customer and marketer problems to solve, while aligning with evolving global regulations.
Team Leadership: Coach and develop a team of product managers, including evangelizing and role modeling product ways of working that empower the team to make data-driven decisions and be accountable for results. Partner with Engineering, Experience Design, and the Agile Center of Excellence to steer the combined team. Work closely with your product peers to achieve product goals and unblock product teams that need support from other areas.
User Experience: Partner with Experience Design to develop a holistic, user-centric view of our Identity & Consent experience that is intuitive, reliable, trustworthy, and reflective of brand values.
Market Analysis: Stay up to date with industry trends and technologies to advise product strategy and ensure the product portfolio remains competitive.
Cross-Functional Stakeholder Management and Collaboration: Develop relationships with Data, Marketing, Legal, Market (country) teams, and others to understand current and future needs. Help product teams resolve and prioritize competing needs by navigating across these stakeholders.
Continuous Improvement: Partner with Strategic Insights to measure and drive product and new feature adoption and customer sentiment, while supporting the team to define key performance indicators. Regularly review performance to inform individual and cross-product optimization.
Resource and budget management: Ensure that product teams have the necessary funding, tools, and support to achieve their goals. Align resources with strategic priorities and optimize for maximum impact.
You’ll be a great fit for this role if you:
Bring experience in one or more of the following: global and local privacy regulations (e.g., GDPR, CCPA), customer profiles & accounts, registration & login, customer check-in / self-identification experiences that blend digital and physical experiences
Drive outcomes and solve problems, versus focusing on solutions
Have a proven ability to inspire and manage high-performing product teams, especially if you enjoy building teams’ problem-solving skills and product competency
Effectively communicate your vision, strategy, and progress to drive alignment across the organization, to both technical and non-technical audiences
Thrive in a cross-functional world where you closely partner with your technology, design, and other counterparts, and you know how to keep everyone working together toward a common goal
Are skilled at stakeholder management and influencing, in a matrixed and global organization
Other qualifications:
Bachelor’s degree or equivalent work experience in marketing, business administration, software engineering, project management, or a related field
Minimum of 8 years of experience in product management; product management certification preferred (CSPO, CPM, or equivalent)
Experience leading a team of product managers to deliver digital products with measurable results
Expertise in product-oriented quantitative analysis (e.g., building business cases)
Experience working in a global organization, preferably franchised and in the consumer/retail sector
McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact [email protected]. Reasonable accommodations will be determined on a case-by-case basis.
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Nothing in this job posting or description should be construed as an offer or guarantee of employment.