Director, Commerce & Retail Media

This is a remote opportunity, open to anyone within the US.

Reporting to the SVP of Retail Media, the Commerce & Retail Media team at dentsu leads strategy, activation and optimizations for large buy-side Retail Media brands (CPG, Apparel, Electronics, etc.). The Director will be a team leader and be a subject matter expert to guide the team in strategy, performance optimization, and reporting for campaigns within Amazon, Criteo, Instacart, Walmart and other retail media networks. You will play an essential role on client teams to build strategy with your teams and steer them to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will guide our teams in delivering reporting, insights and projects promptly and within budget plans.

You Will:

• Manage other members of the team and help in ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
• Help the team plan and implement retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
• Use the latest technology and best practice to build strategic automation into campaign management and reporting.
• Work with our reporting teams and tech to develop and update performance reports to provide actionable insights and analysis
• Ensure campaigns are run to agreed upon best practice guidelines. Augmenting and refreshing those best practices within the team and the larger department as retail media capabilities progress.
• Assist and attend regularly scheduled client performance and status meetings along with ad-hoc presentations/requests.
• Develop strong partnerships with our clients, our internal client team leaders and retail media network partners.
• Collaborate across our client team and within the commerce & retail media organization to solve, build skills and develop expertise and best practices
• Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.

• At least 6 years digital performance marketing experience in ecommerce / retail search, paid search, PPC, paid social, programmatic, or related field or 4+ years managing large-scale, complex ecommerce campaigns. You should have a experience and enjoy developing talent and serving as a career advocate for your team members.
• Experience managing budgets, meeting KPIs and informing KPI goals
• Experience fostering client relationships and guiding the agency to lead incremental value for its partner(s)
• SaaS platform (i.e. PacVue, Skai, Commerce IQ, etc.) and bid management platform experience required
• CPG experience is preferred, but not required
• E-Commerce MarTech experience (PIMs, DAMs, ERP) preferred, not required
• Excel skills (can perform complex functions), with the ability to identify insights through data analysis
• Experience working in the rapidly evolving world of Commerce & Retail Media

The anticipated base salary range for this position is $94,000-$152,375. Salary is based on a variety of factors, including relevant experience, knowledge, skills and other factors permitted by law Additionally, this position is eligible for discretionary incentive compensation. The company's incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/o r other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-AD2

#LI-Remote

About dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in more than 110 markets, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

Dentsu, Innovating to Impact.

Find out more:
https://www.dentsu.com/
https://www.group.dentsu.com/en/

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.