Develop and implement holistic digital marketing strategies to achieve business objectives.
To develop and implement effective digital marketing strategies, as well as analyze data to measure campaign performance and inform strategic decisions to achieve business goals.
Continuously test and evaluate new tools, technologies, and strategies to improve marketing performance.
Monitor, analyze, and report on the performance of digital marketing campaigns using analytics tools.
Use data to provide actionable insights and recommendations for optimizing campaign performance and achieving marketing objectives.
Requirement
Bachelor’s degree in Marketing, Business, Communications, or a related field.
Have minimum 5 years experience as a Digital Marketing Strategist, Digital Marketing Manager, or a similar role.
Demonstrable experience in developing and implementing holistic digital marketing strategies.
Experience in financial services or a related industry is an advantage.
Advanced knowledge of data analysis and reporting tools, such as Excel, Tableau, or similar software.
Strong strategic thinking skills with the ability to develop and execute comprehensive digital marketing plans.
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