The Digital Marketing Manager is responsible for overseeing and executing digital marketing campaigns and projects. This role requires a combination of strong project management skills, a deep understanding of digital marketing strategies, and excellent communication abilities. The ideal candidate will be a creative and analytical thinker who can effectively lead cross-functional teams and drive successful digital marketing initiatives.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with overall business objectives and that will position Configura as a thought leader within Commercial Interiors and Material Handling
- Create, manage and oversee digital marketing projects, ensuring they are completed on time, within budget, and to a high standard of quality
- Collaborate with cross-functional teams (e.g., sales, design, development) to ensure smooth project execution.
- Monitor and analyze digital marketing performance metrics to track ROI and identify areas for improvement.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Manage and optimize digital marketing channels and campaigns, including social media, email marketing, SEO, and paid advertising.
- Develop and maintain relationships with external vendors and partners.
- Provide leadership and mentorship to junior team members.
