As a Digital Marketing Intern, you will play a crucial role in supporting our marketing team by developing and executing strategies to enhance our online presence and engage our audience. Your tasks will include:
- Determining and refining the positioning of artists, including their image and target audience, to align with our communication strategy.
- Developing a creative approach and programming plan for each artistic project, ensuring content is scheduled according to planned release dates.
- Collaborating with internal and external media companies to create and execute marketing campaigns.
- Producing social media content for the MAST page.
- Creating social media content for artist profiles, working with an external graphic designer for support.
- Inputting campaign details into the marketing suite platform to enable execution by central functions.
- Estimating the return on investment (ROI) for each campaign to assess its effectiveness and reach.
- Maintaining ongoing communication with producers to anticipate future campaign needs and track the results of current campaigns.
- Preparing client-specific digital marketing decks and presenting social campaign activities and outcomes.
- Currently pursuing a degree in Marketing, Digital Media, Communications, or a related field.
- Strong understanding of social media platforms (e.g., Instagram, Facebook, Twitter, TikTok, YouTube) and their role in digital marketing.
- Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Familiarity with digital marketing concepts, including ROI analysis, content scheduling, and campaign management.
- Excellent written and verbal communication skills in [language].
- Ability to work collaboratively in a team environment and liaise with internal and external stakeholders.
