As an Ecommerce & Digital Marketing Expert, you will play a key role in driving online sales and enhancing our digital reach. This role includes managing and optimizing WordPress/WooCommerce stores, developing SEO and Google Ads strategies, and executing effective social media ad campaigns. You will be tasked with delivering measurable results through targeted digital strategies.
Key Responsibilities:
- Ecommerce & WooCommerce Management: Oversee WordPress/WooCommerce stores, managing product listings, site optimizations, and user experience enhancements to maximize conversions, particularly targeting the UK market.
- Amazon Marketplace: Manage Amazon listings, optimize for search relevance, oversee Amazon Ads, and analyze sales performance to drive growth on the Amazon UK platform.
- SEO Optimization: Conduct keyword research, enhance on-page and off-page SEO for both WooCommerce stores and Amazon listings, and improve search engine visibility.
- Google Ads Management: Develop, launch, and optimize Google Ads campaigns, focusing on targeted traffic and conversions, especially within the UK.
- Social Media Optimization (SMO): Increase brand presence on social platforms and develop engaging, relevant content that aligns with platform-specific best practices.
- Paid Social Media Advertising: Create, monitor, and refine ad campaigns on Facebook, Instagram, and TikTok, driving brand awareness and sales across UK demographics.
- Content Writing: Produce high-quality, SEO-optimized content for website pages, blogs, and social media posts that resonates with our target audience.
- Performance Analysis: Monitor, analyze, and report on digital campaign performance using data insights to make continuous improvements and maximize ROI.
- Experience: 5+ years of experience in ecommerce management, Amazon marketplace strategies, SEO, Google Ads, SMO, and social media advertising.
- WooCommerce Expertise: Strong knowledge of WordPress/WooCommerce, including experience with plugin management, product listings, and ecommerce optimizations.
- Language Skills: Exceptional English proficiency with a strong ability to write and communicate professionally.
- Technical Skills: Proficiency in SEO tools (e.g., SEMrush, Ahrefs), Google Ads, social media ad platforms, and Amazon Seller Central.
- Content Creation: Skilled in writing compelling, SEO-friendly content that engages and attracts the right audiences.
- Data-Driven: Ability to use analytics tools (Google Analytics, Facebook Insights, Amazon reports) to guide decisions and optimize campaigns.
- Self-Motivated: Able to work independently, manage time effectively, and meet deadlines in a commission-driven role.
- Preferred: Prior experience with UK-based ecommerce, including familiarity with the UK market and customer preferences.
For more information about Nile Bits, please visit our website:
https://www.nilebits.com
