Role Purpose

Are you looking to enhance your design mastery and put your stamp on the online grocery advertising space?  

We are seeking a creative and passionate Digital Designer - Retail who will be a key driver in delivering compelling and customer-centric creatives for trade marketing and supplier campaigns across a variety of advertising platforms.

Reporting to the Trade Marketing Manager, you understand the online grocery shopper and translate these into effective artworks that drive interest and clicks. You are also a team player, an excellent communicator who collaborates across functions such as Marketing, Retail and Consumer Apps teams and thrives in a dynamic and challenging environment. You are an artist with a strong eye for detail to bring to life a synergised message to the customers. You create powerful content that have lasting and meaningful impact. You inspire people through design excellence.

Key tasks and responsibilities

• Conceptualise and design all trade marketing and supplier campaign creatives collaboratively with Marketing, Site Merchandiser and Category Managers
• Apply consumer insights, trends and digital design skills to deliver compelling and customer-centric content across various digital media channels (e.g. Email, Facebook, Instagram) and operating platforms (website and apps)
• Ensure a consistent, unified look and feel across all customer touch-points per campaign
• Lead the development of creative assets - this includes understanding the business objective and communication plan, exercise independent creative judgement while integrating stakeholders’ requirements/feedback, and translate stakeholders’ briefs into innovative top quality artworks on time
• Be a brand custodian to provide sound design counsel to internal and external stakeholders to ensure creative assets are in line with RedMart’s brand positioning whilst looking after suppliers’ branding (if applicable)
• Keep to date industry trends, latest design tools and apply best practices to daily work
• Proactively suggest design improvements
• Curate a collection of stock images to support trade marketing and supplier campaigns
• Maintain the Shared Drive for creatives with Marketing Designers to ensure easy accessibility of shared assets
• Any other responsibilities as and when assigned

Basic Requirements

• Degree in Graphic or Multimedia Design and/or creative field equivalent
• 3 years’ relevant experience
• Expert in design tools and software such as Adobe Creative Suite (Photoshop, Illustrator InDesign)
• Proven record of creating powerful design solutions in a dynamic, fast-paced and fairly ambiguous environment
• Strong understanding of art and design principles for effective storytelling
• Effective communicator and collaborator so as to present ideas, educate and persuade stakeholders that leads to designs that delight customers
• Sound understanding of online (grocery) shoppers (including their interest, behaviour and decision making process) to develop relatable creatives
• Keen eye for detail
• Problem solver and never give up
• Passionate for design

Additional Desired Requirements

• Basic CSS/HTML5 knowledge and animation skills is a BIG plus
• Possess copywriting skills