Omnisend is an email and SMS marketing platform built specifically to help ecommerce stores grow their online businesses faster. With easy integration with major ecommerce platforms, ready-made automation and email templates, and award-winning 24/7/365 customer support, Omnisend makes it simple for businesses of all sizes to sell more without breaking the bank. The idea that "great marketing needs to be expensive" is proven wrong every day by over 125,000 Omnisend customers who are successfully growing their businesses through email and SMS marketing.
We’re looking for a Digital Advertising Specialist to take charge of Omnisend's paid campaigns. In this role, you'll be responsible for setting up, managing, and optimizing PPC campaigns across Google, Meta, LinkedIn and other ad platforms. You'll monitor performance metrics, adjust bids, test new strategies, and ensure campaigns are running efficiently to meet KPIs. You'll also analyze data to spot opportunities for improvement and help drive results that contribute to our overall growth. This is a great opportunity to further develop your skills and make a real impact on our digital marketing efforts.
What you'll do @Omnisend:
- Create, launch, and manage PPC campaigns across multiple platforms (Google Ads, Meta Ads, LinkedIn, etc.)
- Monitor and evaluate campaign performance, optimizing based on KPIs
- Develop hypotheses and recommendations to enhance campaign performance
- Stay updated with industry best practices and leverage new tools to improve efficiency
- Conduct A/B tests and experiments to drive better results across all paid channels
- Set up, verify, and troubleshoot tracking codes, pixels, and conversion tracking
What we expect from you:
- Proven experience in managing successful paid search campaigns
- Hands-on experience with Google Ads, including building campaigns, audiences, and ads
- Proficiency in using and setting up analytics tools like Google Analytics and Superset
- Strong analytical skills with a data-driven approach
- Proficiency in English
- Knowledge in media buying, research, and planning
- Experience in scaling SaaS and/or eCommerce businesses through PPC strategies
What we offer in return:
- Gross salary starting at 2600 EUR/month;
- Quarterly salary reviews
- An unlimited learning budget for self-improvement complying with the best interest of Omnisend
- Private health insurance
- Unlimited access to psychotherapy
- Flexible working hours and remote work possibilities
- Workstation budget
- Personalised work anniversary gifts, such as house cleaning, spa treatments, international flights etc.
- Working methods and best practices inspired by the best tech companies in Silicon Valley
- Senior colleagues (over 70%) enable us to have a high-performing, productive environment where your growth will accelerate
- Attractive workations and team-led team-building events
