Achievers is looking to hire a Data Analyst to join the team dedicated to supporting growth and developing/maintaining a strong analytics reporting structure. In this role, you will develop architectures and analyze data, turning insights into solutions to support business goals.
Responsibilities:
- Develop robust and accurate foundation for digital analytics tracking
- Synthesize insights from quantitative and qualitative data; leverage contextual feedback to inform the product strategy and feature prioritization
- Identify the root of collaborators’ data analytics needs and partner to establish informative measures and actionable insights
- Gather and analyze behavioral data to support the digital ecosystem and tools
- Develop dashboards and reports to provide a clear view of product performance and health based on web analytics and user feedback
- Identify requirements and implement Google Analytics data capture for website capabilities and mobile apps
- Monitor, measure, and analyze data from Google Analytics; proactively identify and diagnose any anomalies or inconsistencies and present recommendations to improve or resolve
- Connect quantitative data with qualitative employee data to derive and communicate insights
- Work closely with internal teams to develop retention strategies based on insights. Identify opportunities to enhance client satisfaction, loyalty, and lifetime value through proactive communication and personalized experiences.
- Monitor the performance of marketing campaigns across various channels (e.g., digital, social media, web, email), using data analysis. Identify opportunities for optimization and implement data-driven adjustments to maximize campaign effectiveness and ROI.
- Manage the analytics product portfolio, including polls, surveys, A|B testing, etc.
- Collaboratively develop A|B testing plan and implement A|B tests
Qualifications:
- Bachelor’s degree, preferably in data science or marketing/business
- 3+ years Analytics experience
- Experience with website analytics platforms, particularly GA4 and Salesforce
- Strong knowledge of website analytics tag implementation, particularly Google Tag Manager
- Strong knowledge of Excel and large datasets
- Experience with data visualization platforms: Domo, Looker Studio (Data Studio), MCI (Datorama) a plus
- Strong communication skills to translate data to non-analytical audiences
- Ability to communicate as easily with Strategists, UX, Creatives, and Web Developers
- Comfortable working on multiple projects simultaneously with tight deadlines
- Strong attention to detail, data accuracy, and deadlines
- Analytics (regression analysis, predictive modeling, forecasting, MMM optimization) a plus
- Proficient with SQL as a main query language and distributed database systems
- Wrangling, cleansing and automating disparate data sources to power analytical outputs.
