Customer Marketing Manager

See yourself at Twilio

Join the team as Twilio’s next Customer Marketing Manager.

Who we are & why we’re hiring

Twilio powers real-time business communications and data solutions that help companies and developers worldwide build better applications and customer experiences.

Although we're headquartered in San Francisco, we have presence throughout South America, Europe, Asia and Australia. We're on a journey to becoming a global company that actively opposes racism and all forms of oppression and bias. At Twilio, we support diversity, equity & inclusion wherever we do business.

About the job

As the Customer Marketing Manager, you’ll be helping to bring our customers’ success stories to the forefront of everything we do. You will be a key partner throughout marketing and go to market teams, leading foundational customer marketing projects including our reference program, customer review sites, and beyond. This role will include heavy cross functional partnership, vendor management and meticulous attention to detail. As this team scales, our operational excellence becomes even more critical, and that is where you come in.

Excellent project management skills in addition to understanding where customer marketing and advocacy fit into the marketing funnel and sales cycles are key to this role.

Responsibilities

In this role, you’ll:

• Collaborate across marketing, sales, customer success, enablement and beyond to oversee foundational customer marketing programs including: Reference Program, Review Programs, CABs
• Drive processes at scale to optimize the way customer marketing partners with teams across the business to amplify customer stories across everything we do
• Own the reference program solution including vendor management, administration, enablement etc.
• Help establish our customer marketing center of excellence while always wearing our customers shoes

Qualifications 

Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!

Required:

• 3+ years of experience in customer marketing or reference manager roles
• Experience building and/or supporting customer reference programs and CABs
• Excellent organization and project management skills with a strong attention to detail
• Experience working directly with B2B enterprise sales teams and customers

Desired:

• Experience with ReferenceEdge (Point of Reference) or similar customer advocacy technologies
• Experience with online review sites such as Gartner Peer Insights, G2, TrustRadius

Location

This role will be remote but is not eligible to be hired in California, New York, New Jersey, Pennsylvania, or Washington.

Travel

We prioritize connection and opportunities to build relationships with our customers and each other. For this role, approximately 15% travel is anticipated to help you connect in-person in a meaningful way. 

What We Offer

There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.

Twilio thinks big. Do you?

We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.

So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!

If this role isn't what you're looking for, please consider other open positions.

*Please note this role is open to candidates outside of Colorado, California, New York, Washington and Washington D.C. The information below is provided for candidates hired in those locations only.

The estimated pay ranges for this role are as follows:

• Based in Colorado or Washington D.C.: $84,320 - $105,400.

• Based in New York, Washington State, or California (outside of the San Francisco Bay area): $89,280 - $111,600.

• Based in the San Francisco Bay area, California: $99,200 - $124,000.

• This role may be eligible to participate in Twilio’s equity plan and corporate bonus plan. All roles are eligible for the following benefits: health care insurance, 401(k) retirement account, paid sick time, paid personal time off, paid parental leave.

The successful candidate’s starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location within the state. 

Applications for this role are intended to be accepted until September 27,2024 but may change based on business needs.