Popsa sits at the intersection of generative AI, photography and eCommerce.
Founded in 2016, we’ve already built an award-winning app that’s made printing your memories so easy and accessible that anyone can do it. As a result, we receive 20,000 orders every week and more than 7.5 million people across 50 countries have trusted us to turn their photos into books, tiles, calendar, and more.
And our vision goes far beyond print. We’re building an AI-driven platform that will let people curate and process their experiences in new and exciting ways. Photobooks are just the beginning.
What success looks like in your first 6 months
- Improve email engagement: Develop 3 innovative campaign ideas that generate 2x the average broadcast campaign CTR
- Introduce knowledge shares with the Creative team: Conduct insightful monthly broadcast send deep dives (including results, relevant competitor reviews & channel trends)
- Grow channel revenue: collaborate with CRM Managers & creative teams to formulate the Q2/3 send plan, driving a 35% increase in email revenue
What you bring to the team
- experience in a marketing role, specialising in CRM
- Solid experience using an ESP/CRM system to create and send B2C email campaigns
- Good understanding of HTML & CSS
- Comfortable with analysing data and problem solving
- Strong team player, great at collaborating with other teams
Your responsibilities
- Brainstorm new ideas for email and push campaigns and A/B tests with the Marketing & Creative Teams
- Ensure CRM campaigns are clearly briefed to the Creative Team
- End to end campaign execution; build, test & send email marketing campaigns in Bloomreach
- Identify and build customer segments
- Analyse data from our CRM and analytics platforms, and reporting back on results
- Support CRM Managers with building & optimising triggered & offline campaigns
We are currently going through a lot of CVs but we don’t wait for roles to close before going through your CV. We will be in touch in a few days to let you know if we think we might be a match or if we are not. Unfortunately, because we get so many CV’s we are not able to send a personalised reply if it’s not a match. If it’s a match, then we will arrange a time to talk to you on a quick 30 minute call. We encourage you to apply in 6 months' time for similar roles.
Perks at Popsa
25 days holiday plus 8 bank holidays (closed between Christmas and New Year)
An additional day of holiday per anniversary year (up to 3)
Competitive salaries + Equity options
Group pension scheme (salary exchange/sacrifice)
Private medical insurance, including generous dental and eye cover
Travel subsidies - Cycle to work scheme/season ticket loans
Enhanced sickness & parental leave
L&D budget for for conferences and courses
We’re extremely close to Oxford Circus, Piccadilly Circus and Tottenham Court Road tube stations so commuting is easy + our office is stocked up with our favourite food and drinks
More about us!
Hybrid - min 3 days in the office in the heart of Soho. Set days so you're in when your team is in (ask us which days)
Regular social events; think sports day and pride events - we’re a social bunch!
Town hall, and lunch and learns on a regular basis to ensure our team is aligned
6-12 month objectives are set for each team member so they know how they're developing professionally
Everybody is Welcome at Popsa
At Popsa, we’re committed to cultivating a diverse and inclusive environment and team. We don’t discriminate based on race, colour, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender identity or expression, or any other legally protected status..
