Although specific positions (Art Directors, Copywriters) will dictate a creative’s undertaking, there are several core responsibilities common to the role at Decoded.
A writer can craft anything from headlines to long format scripts, they have experience writing in a variety of tones and genres and can quickly adapt the voice of a brand across all types of mediums, whether that be a paid social ad to a radio spot to a testimonial film.
Concepts
Mid-level Creatives will work under the guidance of an Associate Creative Director or a Creative Director to develop concepts and directions for creative ideas, campaigns, and executions. This will require them to make conceptual and stylistic decisions, including prototypes to illustrate their idea to other members of the team or management. This work can be done in conjunction with teams they’re reporting to or working alongside.
Daily Workload
Decoded mid-level creatives must have the ability to work on more than one project at a time. This includes abiding by timelines, receiving direction, and collaborating - all with a great eye for detail.
Client Presentations & Presentations
Depending on circumstances, Mid-level creatives may be asked to attend client meetings. Sometimes it’s for experience and observation, other times it will be to present concepts. It’s expected that a mid-level creative will be able to clearly communicate an idea in a formal client setting and conduct themselves in a friendly, professional, and approachable manner.
Staying Curious
Staying current and up to date on the latest social media “happenings” is important for mid-level creatives (whether it's a new platform, a TikTok trend, art, music, film, lit, or thought leadership on media, tech, and creativity). While mid-level creatives are hired for their skills, at Decoded, we also value their POV, and how they can apply their original thoughts and experiences to the ideas we create for our clients.
As mid-level creatives grow their skills and experience, it’s important to show initiative and curiosity to continue learning and polishing their craft. Beyond demonstrating interest for the world that surrounds them/us, we appreciate the self-starter, always curious, never-not-learning approach.
Mid-Level Creatives should be sponges for learning. Using the skills they’ve already acquired in their few years of experience while also constantly adding new skills that can be gained through daily work, mentorship, and agency learning opportunities. This position also requires reliable employees who enjoy a challenging and fast-paced work environment.
Qualifications
Decoded, now part of Media.Monks and S4Capital, is a full-funnel marketing, advertising and design company creating breakthrough campaigns with unrivaled performance. Challenging convention, it took some of the best talent from strategy, creative, media, design and the DTC world and put together a new way of working to bridge the gap between meaningful storytelling, data-led optimizations and commerce. Decoded services global clients like T-Mobile, Intuit, Visa, CareerBuilder and SC Johnson from its offices in New York and Los Angeles.
Decoded Advertising is a new kind of agency, built from the ground up by award winning creatives, top data scientists and cutting-edge media people willing to defect from the old agency model to create smarter work. Decoded has the first truly integrated creative, tech and media process designed to drive better performance for clients by uncovering the levers that produce powerful ideas and drive real media performance. A spirit of curiosity, relentless creativity and data informed decision making define our culture and people.
In everything you do, you will be data driven at heart, leveraging core statistical principles to help us separate the signal from the noise, and ensure your strategic decisions are backed with analytical rigor.
MISFITS WELCOME.
We don’t want more of us, we need more of you. Because building something new requires new inputs, perspectives, personalities, skill sets. Helmets available upon request.
STAY CURIOUS.
Adventures don’t start with answers. We move forward by questioning, wondering and learning. We ask “why” and “what if.” Together, we’ll discover what’s next for creativity, media and marketing.
BE BRAVE ENOUGH TO FAIL.
Innovation requires experimentation. Experimentation relishes failure. With a bias toward action, leaps of faith and even some discomfort, chase down ideas, try new things – we got you.
IDEAS OVER EGOS.
In order to uncover what works, we need to make. A lot. So we put ideas above all else: titles, egos, pedigree be damned. We all work in service of great ideas.
TAKE PRIDE IN EVERYTHING YOU.
This is our company. Everything you do represents all of us. Obsess the details, sweat the charts, invest in your ideas. Let’s build something to be proud of, piece by piece.
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