NerdWallet is looking for a versatile copywriter to join our highly collaborative, centralized team of copywriters. Too often, the world of personal finance is obscure, stuffy, and promotional — leaving people feeling confused or, worse, manipulated. But, NerdWallet’s changing all that.
As a copywriter you will be writing copy for our email team as well as other channels; leverage and occasionally develop strategic insights to shape your work; and use brand voice to help make personal finance more palatable for the masses. This role will report to a Creative Director.
Roles and Responsibilities
Want to join us? As a qualified candidate, you’ll be proficient in email writing and have a track record of successful email ideation, collaboration, and content execution, as well as the ability to write on-brand copy that inspires and educates. Also a must? Partnering closely with our email channel managers to proactively refine strategy, as well as identify new areas to test to improve business metrics.
You should also be fluent with other mediums including writing for social and landing pages design, digital and social ads, emails, and banners. You will work closely with our designers to bring ideas to life across multiple channels and project types.
Where you can make an impact:
- Making an otherwise drab topic like personal finance be enjoyable to read. And at the same time, ensuring that your copy is rooted in strategy and business goals.
- Executing across multiple channels including email, social media, and landing pages, as well as headline-driven placements.
- Having the ability to expertly review copy and identify opportunities for improvement.
- Organizing and documenting work so that it is easy to share with your collaborators and stakeholders. This includes creating organized copy docs and being able to utilize collaborative tools like Figma.
- Collaborating cross-functionally to ensure content and visuals work together and that your work goes out on time and on brand — checking off both business and brand objectives.
- Digesting performance metrics and stay on top of industry trends and standard processes.
- Understanding how your work fits into and supports the larger NerdWallet customer journey.
- Sharing your work across teams and with your fellow content strategists. Expertly articulating your creative approach as well as the results from messaging testing.
Your experience:
We recognize not everyone will meet all of the criteria. If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.
- 3-4 years of related experience on an in-house creative team or at an advertising or marketing agency
- A strong portfolio — featuring innovative and thoughtful email executions and success stories
- Ability to multitask in a fast-paced environment
- A love of storytelling and thinking creatively to build impactful user experiences and marketing materials
- Bonus points: Experience writing about financial products (think credit cards, banking, mortgages/loans, insurance or investing)
Where:
- This role will be remote (based in the U.S.) or Canada.
Pay Transparency & Contract Details:
- The hourly rate for this position is $60/hour
- This is a W2 contract role hired by Magnit
- The estimated schedule for this engagement would be 32 hours per week from January-December
#LI-DNI
