We are looking for a skilled Content Writer with a knack for clear and impactful communication to join our Marketing team. The ideal candidate will bring expertise in B2B content creation with a strong background in SaaS environments. This role demands a versatile writer capable of crafting both long and short-form content that engages and converts our target audience.
Responsibilities:
- Develop and deliver high-quality content for various platforms including blogs, white papers, case studies, email campaigns, and social media.
- Collaborate with marketing, sales, and product teams to create compelling content that reflects our brand's voice and meets our business objectives.
- Enhance our content delivery with SEO best practices to drive traffic and engagement.
- Actively contribute to and manage our content calendar, ensuring timely publication of materials.
- Analyze content performance metrics to gauge content effectiveness and make data-driven recommendations for content optimization.
- Actively contribute to Product Marketing and Account-Based Marketing (ABM) strategies, creating targeted content that aligns with business goals and customer segments.
- Work closely with design and multimedia teams to incorporate visual and multimedia elements into content.
- Stay updated on industry trends and competitive landscape to ensure content relevance and innovation.
- Bachelor’s degree in Journalism, Communications, or a related field.
- Proven experience in B2B content writing, preferably in a SaaS or technology-focused company.
- Strong portfolio showcasing a range of writing styles and content types.
- Excellent research, writing, and editing skills, with an ability to distill complex topics into clear, engaging narratives.
- Experience with SEO principles and content management systems.
Preferred Skills:
- Active contributor or recognized writer in marketing content creation, with publications or a blog, particularly for Product Marketing and Account-Based Marketing (ABM) initiatives.
- Experience crafting content that drives lead generation and aligns with sales goals.
- Proficiency in using analytics tools to measure content effectiveness and guide strategies.
- Ability to collaborate effectively with cross-functional teams to ensure content accuracy and effectiveness.
- Adaptability to evolving company needs and ability to scale content strategies as the company grows.
Benefits:
- Competitive salary of $70,000 per year.
- Comprehensive benefits package including health, dental, and vision insurance.
- 401(k) plan to help you invest in your future.
- Generous vacation policy and paid holidays to ensure work-life balance.
- MyTime is a remote-first company. This position is fully remote, offering the flexibility to work from anywhere.
- Dynamic work environment with the opportunity for professional growth and development.
