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Remember, we don’t expect you to meet every requirement. If you’re excited by this role, we encourage you to apply.
At GoCardless we believe bank payments are the best way to pay and get paid. We also believe that bank account data is a powerful tool to make better, faster decisions. We’re making it easy to use both- for businesses everywhere.
GoCardless is used for domestic and international payments by 85,000+ organisations and counting, processing more than $30 billion across 30 countries. We are headquartered in the UK, with additional offices in Australia, France, Latvia and the United States.
The role is for a Content Marketing Manager to sit within our International Group - targeting businesses with more than £1M in annual revenue - to identify and create content that supports demand generation, lead conversion and sales enablement. We are building a demand generation engine to target prospective customers in our target markets - North America, France, Spain, Australia and New Zealand. This ‘machine’ needs to be fed relevant, targeted content at each stage of the funnel to keep it running smoothly.
You will work alongside our Commercial Demand Generation Marketers, in particular our Field Marketing Managers in each region and our Audience Marketers, to own, develop and create content for campaigns targeted at our ideal customer personas. You will also collaborate closely with our Product Marketing Managers, Designers and other Content Managers to ensure content speaks to our target audiences and upholds our brand and tone of voice.
The role of content is fundamental to our growth strategy as we look to significantly increase our customer base of both fast-growing emerging businesses and established corporate and enterprise-level organisations in all of our markets. We anticipate the role will focus on content for campaigns, thought leadership and research.
The role will report directly to our Head of Demand Generation International Markets and functionally aligned to the Head of Content.
Responsibilities include:
About you:
Languages: The role has a global remit and fluency in English and French is essential. Spanish would be a bonus, but not required.
You don’t need to have experience in payments or the financial world. Rather, you’ll be a fast learner who knows how to leverage data, sources and subject matter experts - internally and externally. You’ll know how to distil and present this information in the most compelling ways. And you’ll know how to communicate with businesses about the issues that matter most to them.
We're an organisation defined by our values; We start with why before we begin any project, to ensure it’s aligned with our mission. We make it happen, working with urgency and taking personal accountability for getting things done. We act with integrity, always. We care deeply about what we do and we know it's essential that we be humble whilst we do it. Our Values form part of the GoCardless DNA, and are used to not only help us nurture and develop our culture, but to deliver impactful work that will help us to achieve our vision.
We’re building the bank payment network of the future and our ambition is to move money anywhere, for anything, for anyone. If we’re going to achieve this goal, we need to build a team of ‘GeeCees’ that is as wonderfully diverse as the world we live in - with a multitude of perspectives, experiences & backgrounds.
We’ve got a long way to go, but here’s how we’re doing as of July 2024;
45% identify as women
23% identify as Black, Asian, Mixed or Other
10% identify as LGBTQIA+
9% identify as neurodiverse
2% identify as disabled
If you want to learn more, you can read about our Employee Resource Groups and objectives here as well as our latest D&I Report
We’re committed to reducing our impact on the environment, leaving a more sustainable world for future generations. In 2021 we became co-founders of the Tech Zero coalition, a group of businesses committed to taking climate action as part of the UNFCCC Race to Zero. We aim to reduce our impact and to create positive change on the natural world. Check out our sustainability action plan here.
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