In the United States, one in five adults experience a mental health illness and over 12 million people have thoughts of suicide. Mental health crises can be some of the most difficult times in a person’s life, and over 17 million people seeking behavioral health care experience a delay in accessing care. Willow Health is on a mission to significantly improve this experience by expanding affordable access to high-quality, evidence-based intensive behavioral health care.
In order to make this mission a reality, we are building a virtual crisis care program that provides personalized, recovery-oriented care for people experiencing behavioral health crises. Willow Health offers patients immediate access to evidence-based virtual crisis psychotherapy, medication management, certified peer coaching, care management, and around the clock crisis coverage, while working to connect patients to the most appropriate next level of care. Our co-founding team of Cityblock and Oscar alums has two decades of collective experience working in healthcare and healthcare tech, and we are backed by Andreessen Horowitz and Seae Vantures.
Job Responsibilities
- Relationship Building & Outreach:
- Develop and maintain strong, trusting relationships with clinical locations, hospitals, crisis centers, and community-based organizations across New York State.
- Identify, establish, and nurture partnerships with referral sources, such as primary care providers, behavioral health clinicians, schools, and family services.
- Serve as the primary point of contact for referral sources, addressing inquiries and providing updates on program offerings and success stories.
- Field-Based Engagement:
- Conduct in-person meetings and visits clinical teams 3-4 days per week to assess needs, review treatment plans, and explore potential barriers to care.
- Lead discussions and collaborate with multidisciplinary teams to identify strategies for improving access to crisis behavioral health services.
- Foster partnerships with community-based organizations, local government agencies, and other stakeholders to support seamless transitions of care for patients in crisis.
- Program Promotion & Education:
- Educate referral sources, providers, and community leaders on the benefits and services offered by the crisis behavioral healthcare program.
- Provide training and ongoing education to key stakeholders to ensure a deep understanding of program offerings and operational processes.
- Needs Assessment & Problem-Solving:
- Identify gaps in service provision and uncover challenges within the healthcare landscape that may impact patient access to crisis services.
- Collaborate with internal teams to propose solutions, optimize workflows, and remove barriers to treatment.
- Data Management & Reporting:
- Maintain accurate records of outreach activities, including meetings, contacts, and follow-up actions.
- Provide regular reports on outreach outcomes, engagement success, and any challenges faced in the field.
- Track referral sources and patient feedback to assess the effectiveness of outreach strategies.
- Community Engagement:
- Represent the program at local healthcare events, conferences, and community meetings to raise awareness about available services.
- Build and sustain relationships with local leaders to promote the program's mission and expand its reach.
Qualifications
- Education & Experience:
- Clinical license in Behavioral Health (e.g., LCSW, LMHC, PsyD, NP, MD)
- At least 3-5 years of experience in clinical outreach, program management, or community relations, ideally within the behavioral health or crisis care space.
- Proven experience in building relationships with clinical providers, healthcare systems, and community organizations.
- Experience working in or with New York State healthcare systems, including crisis intervention and behavioral health services, is highly preferred.
- Skills & Abilities:
- Strong interpersonal, communication, and relationship-building skills.
- Ability to work independently and manage multiple outreach projects in a fast-paced, field-based role.
- Knowledge of New York State’s healthcare system and behavioral health resources, especially related to crisis care.
- Proficiency in using CRM tools and data management systems to track outreach activities.
- Strong problem-solving skills with the ability to identify and address challenges in real-time.
- Ability to adapt outreach strategies to different communities, cultures, and service needs.
- Valid driver’s license and reliable transportation for frequent travel across New York State.
Additional Requirements:
- Willingness to travel extensively across New York State, with the flexibility to work evenings or weekends as needed to meet with providers or attend community events.
- Comfort with the use of digital communication tools, telehealth platforms, and virtual meetings when necessary.
- Commitment to confidentiality, ethical conduct, and compliance with all relevant healthcare regulations.
