Client Executive

Responsibilities

•  Demonstrates a deep knowledge of integrated Communications Marketing principles and strategies
• Demonstrates understanding of key client information including business strategy, industry issues, products and services, key customers and competitors
• Demonstrates understanding of and implements public engagement and social media programs
• Manages media relations by identifying and working with target media and demonstrating a network of traditional and online media contacts and influencers
• Writes press materials and internal communications
• Edits and proofreads written materials for quality and adherence to appropriate writing style
• Implements traditional and online research techniques
• Demonstrates understanding of how to use and apply basic social media tools to client objectives: social networks.
• Demonstrates understanding and experiencing in media monitoring methodology. 
• Participates and assists in program brainstorming, development and planning
• Manages projects using organizational skills, working with colleagues, vendors and support agencies and keeping project leaders apprised of status

Qualification

•   At least one year of relevant experience in Communications Marketing and/or related fields, including research, advertising, management consulting, media or publishing
• A bachelor’s degree in a relevant field from an accredited college or university
• Intricate level of understanding of the account(s), the clients’ businesses, products, markets, personnel, outside influencers, opposition, etc.
• Understand basic public relations tools and how they are used to achieve client goals
• Good research, writing and editing skills and the ability to develop media contacts/relationships
• Fundamental understanding of media outreach assignments and the ability to apply experience and initiative in developing appropriate traditional and online media strategies.