Capital BBQ (BBQing.com) - Serving 'Backyard Heroes' for Over 35 Years!
Location: Ottawa
Recognized as Canada’s largest online independent retailer, Capital BBQ has been helping customers be ‘backyard heroes' for over 35 years. Whether you are looking for a new grill, a smoker, some charcoal, barbecue-related parts & accessories, or are thinking of finally investing in that outdoor kitchen you've always dreamt of, they’ve got you covered. Situated in the nation’s capital, Ottawa, they’ve developed a reputation for being the go-to culinary outdoor living destination, the Williams Sonoma of BBQ!
Are You Ready to Lead and Scale a Thriving Entrepreneurial Business?
This is one of those once-in-a-lifetime opportunities. They are looking for a multi-talented leader to join their highly ambitious team to take the business to the next level and assume the position of Chief Operating Officer. This is an exciting opportunity since you’ll get to play a significant role in molding the business and helping reach the next level. They have an amazing business with a committed team in place, and are looking for a visionary leader with a proven track record who can help achieve spectacular growth targets while also maintaining operational excellence, profitability, and the highest level of customer satisfaction.
THE OPPORTUNITY
As the COO, you will be responsible for providing strategic leadership and driving the overall growth and success of the company. This role requires a retail leader with a deep understanding of retail operations with a focus on eCommerce, the ability to thrive in a high-growth entrepreneurial environment, and a proven track record of building and leading high-performing teams. You also need to know retail from the ground up and be a roll-up-your-sleeves kind of leader since you will be required to wear many hats as we build the business.
WHAT YOU’LL BE DOING:
- Strategic Leadership: Execute on the company's long-term vision and strategy, ensuring alignment with the overall business objectives, particularly in enhancing digital transformation. Some deliverables would include identifying growth and expansion opportunities (including M&A), and banner strategies for subsidiary businesses.
- Marketing & Sales: Develop and implement data-driven marketing and sales strategies specifically designed to accelerate growth in eCommerce. Focus on expanding market share, driving customer engagement, and strengthening brand loyalty across all digital platforms. Optimize the online customer journey through personalized content, targeted campaigns, and conversion rate enhancements. Drive omnichannel strategies to integrate eCommerce with retail touchpoints, maximizing customer retention and boosting long-term revenue growth
- Change Management: Transform our eCommerce-focused order-taking culture into a dynamic, proactive sales and customer service organization. Shift the mindset from transactional to relationship-driven by empowering the team to act as consultative sellers who deeply understand customer needs. Align the team with the company's mission, vision, and values to ensure a consistent brand experience across all digital touchpoints. Leverage advanced eCommerce tools to elevate customer interactions. Foster a culture of continuous learning with a focus on upselling, cross-selling, and improving the overall customer experience, turning every interaction into an opportunity to drive sales growth and build long-term brand loyalty.
- Operations & Financial Management: Oversee daily operations, ensuring that the team is accountable for hitting performance targets and delivering results. Set clear KPIs, conduct regular reviews, and provide actionable feedback to optimize efficiency. Foster cross-functional collaboration to streamline processes and enhance the customer experience, while empowering managers with the tools and resources needed for success. Provide valuable input on financial management, including budgeting, forecasting, and resource allocation, to ensure operational activities align with financial goals. Actively contribute to identifying opportunities for workflow improvements, cost reductions, and profitability enhancements, while maintaining a focus on operational excellence.
- Innovation & Technology: Champion innovative technologies and retail models to keep the company competitive in the evolving retail landscape, with a strong focus on eCommerce. Leverage data analytics to enhance online customer experiences, streamline eCommerce operations, and improve decision-making. Embrace emerging trends such as omnichannel retailing, mobile commerce, and personalized online shopping experiences to stay ahead of market shifts. Foster a culture of continuous innovation, encouraging the exploration of new eCommerce and retail strategies that drive growth, efficiency, and long-term success in the digital marketplace.
- Stakeholder Relations: Build and maintain strong relationships with investors, business partners, and other stakeholders. Represent the company at industry events.
Requirements
WHAT YOU’LL NEED
- Bachelor’s degree in business, retail management, or a related field; MBA preferred.
- Experience in managing or supporting an omni-channel business, ensuring seamless integration and consistency across multiple sales and communication platforms (e.g., online, in-store, mobile, and customer service channels)
- Minimum of 10 years of senior leadership experience, preferably within the retail industry, with a strong focus on eCommerce and digital strategies.
- Proven success in managing large teams and leading profitable businesses.
- Strong financial acumen, including experience with budgeting and forecasting.
- Exceptional communication and relationship-building skills.
- Experience leading an omni-channel retail operation and a track record of innovation.
Benefits
WHAT WE OFFER
- Competitive compensation package, including performance bonuses and potential equity options.
- Comprehensive health and dental insurance.
- Generous vacation policy with flexible working arrangements.
HOW TO APPLY
If you’re ready to lead a growing company with a legacy of over 35 years, please submit your resume and a cover letter outlining your qualifications and how you can help us continue to serve as the ultimate destination for backyard heroes to [email protected]
Join us in our mission to fuel the passion for outdoor cooking and make dreams of the perfect backyard a reality!
