Company Overview:
Bosta is a rapidly growing tech startup aiming to revolutionize the logistics and financing landscape for e-commerce in the Middle East and Africa regions. The company specializes in catering to individuals who leverage social media platforms to sell their products. Bosta's mission is to empower e-commerce entrepreneurs to succeed by providing end-to-end solutions that streamline digital trade, and logistics and facilitate financing.
About the Marketing Team:
Our Marketing Team is a dynamic and collaborative team dedicated to driving brand awareness, engagement, and growth. With a focus on creativity, innovation, and strategic thinking, they work together to develop and execute marketing campaigns that resonate with our target audience and deliver measurable results.
Job Type:
Internship
Full-Time Job
Our Marketing Team's Mission
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Strategic Planning: We develop comprehensive marketing strategies aligned with business objectives and target audience preferences. By conducting market research and competitor analysis, we identify opportunities to differentiate our brand and capture market share.
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Content Creation: Our team creates compelling and relevant content across various channels, including websites, blogs, social media, and email. From informative articles to captivating visuals, we aim to engage and inspire our audience while effectively communicating our brand message.
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Digital Marketing: We leverage digital channels such as search engines, social media, and email to reach and engage our target audience. By implementing SEO, PPC, and social media advertising strategies, we drive traffic, leads, and conversions to support business growth.
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Social Media Management: We maintain a strong presence on social media platforms to foster community engagement and brand loyalty. Through content creation, community management, and influencer partnerships, we cultivate meaningful connections with our audience.
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Campaign Execution: Our team executes multi-channel marketing campaigns from concept to completion, ensuring seamless integration and alignment across all touchpoints. We monitor campaign performance, analyze data, and optimize strategies to maximize ROI and effectiveness.
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Analytics and Reporting: We utilize data analytics tools and platforms to track and measure marketing performance metrics. By analyzing key performance indicators (KPIs) and campaign results, we gain valuable insights to inform decision-making and drive continuous improvement.
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Graphic Design: Collaborate with the marketing team to create visually compelling graphics, illustrations, and other design elements for digital and print materials, including social media posts, email campaigns, brochures, and presentations.
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Motion Video Design: Conceptualize and produce engaging motion graphics, animations, and video content for marketing campaigns, product demonstrations, tutorials, and promotional videos.
Qualifications:
- Students who are currently enrolled in the final semester of Applied Science & Art, Management, or a relevant program are eligible to apply. This position offers the opportunity for full-time employment after graduation.
- Graduates should hold a Bachelor's degree in Science & Art, Management, or a relevant field.
- Excellent written and verbal communication abilities.
- Knowledgeable of digital marketing tools and platforms.
- Creative thinking and attention to detail.
- Ability to work collaboratively in a fast-paced environment.
- Strong academic performance.
