Campaign & Content Marketing Manager EMEA

🌍Genetec - Protect the Everyday

We are a global Canadian company with a broad solutions portfolio that encompasses security, intelligence, and operations. We serve customers within a wide range of industries including transportation, education, and government. At Genetec we embrace open communication, creativity, and continuous learning to allow everyone to flourish in their own unique career paths.

Our network, of over 1800 people globally, is made up of diverse individuals who are passionate about their work and open to trying new ideas. We prioritize the success and well-being of our employees, proven by our 2022 Internal Engagement Survey results of 4.4/5.

Discover Genetec's work environment and lively culture in this video - here.

💡The Team

Join Genetec's Marketing department and take center stage in showcasing the Genetec brand across the EMEA region, spanning 15+ countries. You will have the opportunity to develop a holistic, regional content marketing strategy to help support Genetec business throughout the EMEA. Reporting to the Senior Manager Marketing EMEA and collaborating closely with digital marketing, internal stakeholders, and outside agencies, you will play a pivotal role in amplifying the Genetec voice and reinforcing our status as an industry leader.

🔎What your day will look like

• Management of EMEA digital marketing campaigns strategy to drive regional demand
• Management of EMEA content marketing process
• Development of targeted messaging that supports the Sales goals of Genetec business in the region
• Driving core digital campaigns to achieve objectives by collaborating with the digital marketing team and outside agencies
• Editing, fact checking and organizing technical content into an optimized information delivery for intended audiences
• Editing and proofreading content to ensure it is well written, logically structured, accurate, and flows well
• Ensuring content is aligned and consistent at each stage of buyers’ journey

Requirements

🌟About you

*We invite you to apply even if you happen to not meet every requirement. We provide training

and support to help you reach your full potential within this role*

• Bachelor's degree in Marketing, Journalism, Communications, English, or another relevant field
• Strong writing, editing, grammar, and proofreading skills
• Strong attention to detail and deadlines
• Ability to articulate technology-oriented business concepts
• Ability to build relevant stories, drive conversations, and produce engagement
• Persuasive and tactful attitude when working with internal and external stakeholders

💥Technical Expertise

• Prior experience in content creation or editing
• Prior experience in managing external vendors
• Prior experience in managing writers and content creators
• Comfortable with Microsoft Office (Word, Excel, Outlook)

💎Even better if you have these assets

• Knowledge of an additional language
• Previous experience within the Physical Security, Software, or IT industries

Genetec is an equal opportunity employer, we strive for diversity and inclusion through our recruitment approach as well as the training and professional development we provide. We partner with external associations and implement internal initiatives to provide a welcoming work environment for employees from all backgrounds.

🏆 4.5/5 agreed in our 2022 Internal Engagement “People of all age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and perspective are valued here.”

To learn more about us: Website