Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
Responsibilities:
- Research and identify new business opportunities to grow user base, capture new user segments, and increase revenue channels
- Identify and leverage growth channels, including but not limited to referral, content marketing, social media, email marketing, and partnerships
- Be the product owner, able to coordinate with cross-functional teams (Product, Data, Marketing, Country Teams) to execute business strategy and rollout new growth initiatives
- Proactively monitor and analyze key metrics to track the effectiveness of growth initiatives and identify areas for improvement
- Develop market-fit and innovative trading, execution and analytics strategies to broaden product and growth offerings to improve retail conversion
- Stay updated on emerging trends, competitor landscape, community feedback and best practices in exchange products, growth hacking and digital marketing
Requirements:
- Bachelor's degree in Marketing, Business, Computer Science, or related field
- 3 years of experience in growth hacking or digital marketing, preferably in IT companies
- At least 2 years of experience in the crypto industry, preferable in a growth or product role
- Track record of leading/participating in key product launches or growth efforts.
- Strong analytical skills and proficiency in data analysis and tracking tools is highly preferred
- Excellent communication and collaboration skills
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities
- Background and knowledge of crypto or finance is preferred
- Bilingual written/spoken English and Chinese is preferred to ensure smooth communication with internal stakeholders in the region.
Working at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Flexible working hours, remote-first, and casual work attire
Learn more about how Binancians embody the organization’s
core values, creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
