About the Role:
As a Market Intelligence Manager, you will be responsible for developing and executing GTM strategies in a high impact, high visibility setting with measurable outcomes. You will have strong cross-functional influence across various departments, including Sales, Marketing and Product.
What you will do:
- Creating compelling, differentiated messaging and positioning, with a clear understanding of customer use cases/persona and the core capabilities of our platform
- Conducting deep and ongoing research and analysis of other products in our ecosystem. Create GTM strategies, with a focus on the delivery of accurate, timely, unbiased and contextual analysis as a subject matter expert
- Providing actionable market intelligence, sales tools, training, and consultative engagement to serve the needs of the field (battlecards, whitepapers, presentations, etc.)
- Delivering deal support and market expertise to sales teams to craft winning sales strategies
- Developing and executing strategies to boost win rates of our product globally
- Delivering key messages that enable our marketing and partnership teams to execute relevant digital and event-based campaigns and programs
What are we looking for?
- 3-5 years of experience in Product Marketing, Business Strategy or Consulting preferably in B2B Technology/SaaS, or as a marketing expert in a B2C company
- Proven track record working collaboratively with product and sales teams
- Exceptional written and verbal communication and presentation skills
- Strong critical and analytical thinking skills
- Strong sense of ownership to drive key business metrics and company growth
- Self-starter with an entrepreneurial mentality with experience working on complex, ambiguous projects across multiple teams.
- Creative approach to new ideas, experimentation with new initiatives that fuel growth
Measures of Success:
- Cross-functional collaboration to successfully launch high-impact initiatives in partnership with other departments
- Improvement of business optimization metrics such as customer win rate and retention rate
- Increase in conversions for key deals where support is provided based on market intelligence
Who will you report to: Director Growth
Why join us?
- Be a part of a global growth stage startup
- Work in a fast-paced, dynamic environment where your contribution matters
- You are passionate about technology and its impact on the high growth mobile technology space
- Innovate at scale, with learning opportunities
About CleverTap:
CleverTap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value. CleverTap is trusted by over 2000 brands like Domino’s, Levis, Jio, Papa John’s, Zomato, Kotak Bank, Jio, Air Asia, Carousell, TD Bank, and Tesco to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale.
Backed by top-tier investors such as Accel, Peak XV Partners, Tiger Global, CDPQ and 360 One, the company is headquartered in San Francisco, with presence across Seattle, London, São Paulo, Bogota, Mexico, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, Vietnam, and Jakarta.
If you think you’d be a good fit for this role, we’d love for you to apply!
CleverTap is dedicated to establishing an inclusive culture that welcomes individuals from diverse backgrounds, encouraging them to contribute their unique perspectives to our workplace.
We are committed to cultivating an empowering environment, enabling each of us to reach the peak of our professional careers.
We're excited to showcase what we have to offer!
