Reporting into the Brand Marketing Manager, you will build and roll out top-notch marketing campaigns to promote Swissquote financial services worldwide and help bring our brand stories to life with investors.
Key responsibilities
We are looking for a creative & results-oriented marketer with customer-centric mindset to support the activation of campaigns that build the Swissquote brand and help us connect emotionally to our clients & to the investors’ community.
Your responsibilities will include:
- Champion a high-class brand strategy with ambitious international expansion plans
- Master Swissquote financial services, products and markets to improve marketing-mix
- Understand target audience and competition dynamics to formulate powerful insights
- Partner with the marketing leadership to craft & build full year brand plans
- Brief agencies to do their best strategic, creative & media work
- Implement full-stack marketing plans & campaigns including TV, OOH, print, audio & digital
- Partner with the in-house creative agency to craft engaging landing pages & emails
- Provide campaigns reporting to management and key business stakeholders
- Minimum 3 years’ experience in a brand / product management position with proven track-record on developing & launching integrated marketing plans
- Full professional proficiency in German and English / French
- Experience in working with external creative & media agencies
- Ability to think strategically, to create and implement marketing plans/brand briefs
- Strong project, budget management & problem-solving skills
- Develop business acumen and create management-level presentations
- Ability to learn-on-the-go & to adapt into a fast paced working environment
- Passionate for all things about marketing, fintech & financial markets
- High energy, hard-working team player with customer focus
- Team player with excellent oral/written communication skills
- Education to bachelor/master’s degree level
