Position: Manager- Monetization
Job Objective: To drive the seller monetisation and liaise with agency and drive monetization revenue from Myntra’s marketplace brand/ seller partners, contribute to Myntra’s bottomline, and provide a good experience for Myntra’s marketplace brand/ seller partners opting for marketing to ensure retention and repeats
Responsibilities:
- Lead the agency-based monetization charter for Myntra Ads
- Create and validate data models to drive incremental monetization
- Drive monetization revenue from Myntra’s longtail brands
- Spearhead brand acquisition for Myntra Ads
- Drive brand retention for advertising
- Host online sessions and offline events for driving adoption of Myntra Ads
- Define and roll-out SOPs for areas like brand/ seller partner support, query management, data requirement management, category/ payment issue resolution, etc.
- Develop scalable processes for monetization
- Derive actionables for brand/ seller partner experience improvement w.r.t. advertising
Requirements:
A candidate who has/ is a
- Post-graduate from a tier-1 institute, with 3-4 years of work experience
- Strong analytical skills
- Good working knowledge of MS excel, MS office
A candidate who has
- Experience in key account management/ business development/ ad sales
- A proven track record of scaling a small business
- Good communication skills
- An ability to learn quickly
- A strong bias for action
