Associate Creative Director, Copy and Concepts

About Pursuit

Our mission is to create economic transformation. By training low-income adults to launch and advance careers as software engineers, we help our Fellows go from earning $18,000 to over $90,000 starting salary on average, adding an estimated $2M in lifetime earnings. Pursuit partners with leading companies like Blackstone, USV, Citi, Peloton, and Uber to employ Fellows in career-defining engineering roles and supports them with on-the-job training to ensure potential translates to performance. Since 2013, Pursuit has created ~$1B in total lifetime wage gains, creating lasting economic mobility that spans generations. 

Pursuit’s proven solution is built on two interconnected components: training (which includes community development, Core pre-job training, and Commit on-the-job training) and a financial product (known as Bond). However, growing training alone will not meet the magnitude of need nor solve new societal challenges ahead. The typical expectation is to expand our training to other cities, but this will not come anywhere close to creating good jobs for millions of low-income Americans. Instead, our strategy for scaled impact is to evolve our financial product and create tools for other organizations, jobs, and places. We believe that this will not only create good jobs for millions of low-income Americans but will also generate a new trillion-dollar market directly tied to results in the long term.

About the Role 

As the Associate Creative Director, Copy and Concepts, you will be responsible for helping to develop big concepts and ideas for Pursuit and use your writing skills to help the organization advance its goals. You’ll work closely with senior leadership, the creative team, and the partnerships and business development teams to develop both abstract and technical concepts. Writing will be your main tool for storytelling, positioning, and sales, and you’ll work to translate forward-thinking creative concepts into a full scope of assets, whether it’s a grant proposal, marketing materials, website, script, or other assets. 

Responsibilities

• The Associate Creative Director, Copy and Concepts will help conceptualize, write for, and build big ideas and forward-thinking creative concepts for the organization. 
• Interpret creative possibilities within briefs and turn points into persuasive concepts.
• Help develop concept strategies and push the brand narrative.
• Develop language and copy across different media and forms, including grant proposals, presentations, campaigns, partnership and business development materials, white papers, videos, ads, website, and email.
• Support product storytelling across the integrated components as well as the organization as a business.
• Support thought leadership as needed through scripts, events, blogs, etc.

What you need to be considered for the position:

• Demonstrated creativity and conceptual thinking.
• Verbal agility and command of language.
• Ability to take rough ideas and transform them into a compelling, powerful copy and presentations.
• Understanding of how to develop and deploy different messaging strategies and tones/voices to align with the customer and stakeholder needs.
• Ability to take feedback and work collaboratively.
• Able to present concepts and underlying strategic thinking to leaders.
• 7-10+ years experience working with established brands, building or extending campaigns, collaborating with executive level leadership teams.

Where you’ll work: 

• On site, 3-4 days per week in our Long Island City Office. Remote Fridays!
• We are working on updating our office policy, and some roles may require 4+ days on site per week.  

Compensation & Benefits:

Compensation for this role is ~$150-170k, plus incentive compensation based on team and organizational goals.

The compensation range above is for the expectations as laid out in the job description, however, we are often open to a wide variety of profiles and recognize that the person we hire may be less experienced (or more senior) than this job description as posted.  If that ends up being the case, the updated salary range will be communicated to you as a candidate.

Pursuit offers: 

• Great culture where transparency, respect, teamwork, and kindness are valued
• Competitive compensation in base, plus bonus and a full benefits package
• 401k Match
• Unlimited PTO and an all-Pursuit summer break the last week of August and a week-long holiday the last week of December
• Flexible, hybrid work schedule with catered lunches once a week and delicious snacks
• An opportunity to work at the intersection of tech and social impact, and make a direct impact on the communities of those we serve.

Pursuit values diversity: 

Our team has a wide range of backgrounds and experiences, and we value the richness that diversity brings to our organization. We welcome new perspectives and affirm that all employment decisions are made without regard to race, color, ancestry, religion, national origin, age, familial or marital status, sex, sexual orientation, pregnancy, gender identity or expression, disability, genetic information, veteran status, or any other classification protected by federal, state, or local law. Pursuit is an equal opportunity employer.