AnalogFolk is a global digitally native creative agency, independently owned since 2008. We have talented Folk across offices in London, Amsterdam, New York, Hong Kong, Shanghai, Singapore and Sydney.
We deliver progressive solutions that change people's lives and fuel brand growth.
We’re proud to partner with some of the world’s most respected and influential brands, including Nike, Diageo, L’Oreal, Meta, Tommy Hilfiger and Amazon.
Here are just a few of the notable accolades our globally-recognised work has received: The Drum’s Most Awarded Agency in EMEA; Campaign’s UK and Global Digital Innovation Agency of the Year; Contagious Pioneers Best and Bravest Agencies on the Planet; and a Fast Company award for a World Changing Idea.
In 2024, we’ve made significant strides in ensuring AnalogFolk remains a forward-thinking and entrepreneurial agency. We've transitioned to a new structure focused on simplicity, agility, and putting our next generation of talent and leaders at the core of the business.
We now operate within a POD structure, organized around five client portfolios, each led by a senior Client Lead (Associate Client Partner). This POD system allows us to:
- Establish a flatter structure with less hierarchy and greater autonomy
- Foster a model centred on nurturing the next generation of talent
- Empower leaders with full accountability to shape, grow, and direct their client portfolios
- Create fully accountable and empowered project teams that manage every aspect of their projects from start to finish
We’ve integrated our client services and delivery teams into one cohesive Client Delivery team. This unified team ensures that all work is executed to the highest standards, supporting each Client Leader by managing the full delivery process. This allows our Client Leaders to focus on driving client strategy, fostering client development, and accelerating growth.
In parallel we also developed a new proposition for AnalogFolk, Open Ideas. Through this, we are helping brands be vibrant in digital culture.
Specifics….
As an AnalogFolk client leader you will lead a POD of clients. In this POD we are developing work across membership and loyalty, digital experiences and content for our Diageo relationship.
As an Associate Client Partner you will develop strong senior client relationships and be committed to driving their business forward through innovative work that inspires and motivates consumers. You will also be key to generating value for our clients and lead internal teams to deliver projects that achieve excellent results for the client and the agency.
The Associate Client Partner must also possess and continue to develop an exceptional understanding of the digital arena and how new and emerging developments can be exploited to add value to a client’s business across their ecosystem.
Purpose:
- Meets and exceeds account specific revenue and profitability targets.
- Develops strong and strategic relationships with senior, board-level clients.
- Develops a deep understanding of client’s business environment and consumer.
- Engages with clients for sale and delivery of projects Successful delivery of projects in a timely and professional manner.
- Retention and motivation of a high-quality account team.
- Consistently strives to improve systems and processes within the department.
- A sharp growth mindset and ability to drive organic growth.
Responsibilities:
Leadership
Able to create an environment that encourages the development of ideas through problem solving. Actively and openly expresses support for creative thinking, innovation and new ideas. Builds commitment and support for change among direct reports and other team members. Constantly strives to improve the usual approach to business, challenging the status quo where appropriate.
Account planning
Able to convince clients of the value of annual planning sessions. Ensures visibility of all major client initiatives over 12 months, with quarterly updates and forecasts. Provides a viewpoint on profile of work and service offering to help drive team resource and configuration. Sets out detailed month-by-month forecasts against which resource can be planned.
Strategic skills
Able to generate new opportunities and forecast future challenges through strategic thinking. Able to develop unique ideas that help transform our clients business. Able to communicate effectively and knows when to modify own preferred style for maximum effectiveness.
Stakeholders
Successfully manages multiple suppliers, partners and clients to ensure best outcome for both client and AnalogFolk. Keeps stakeholders informed of project progress at all times and manages expectations proactively.
Budget and financial management
Meets and exceeds account profitability targets. Responsible for all aspects of the monthly financial process of account management, for example: accurate revenue forecasting, billing and pipeline planning.
Business development
Identifies, pursues and converts additional opportunities for AnalogFolk. Leverages client relationships for introductions to additional business units and brands.
Skills and Experience:
As an Associate Client Partner you will develop strong senior client relationships and be committed to driving their business forward through innovative work that inspires and motivates consumers. You will also be key to generating value for our clients and lead internal teams to deliver projects that achieve excellent results for the client and the agency.
In comparison to other agencies this role is equivalent to that of a Senior Account Director or Group Account Director.
Our Values
AnalogFolk is part of the AnalogFolk Group (AFG) an independent marketing and technology group. Our mission is to use digital to make the analog world better. We strive to create experiences that are remarkable and fundamentally valuable. These are our values that we ask of all our Folk…
🔎 Find a Way: Looks for opportunities that arise during times of change
📈 Fail Brilliantly: Is prepared to take risks in the pursuit of excellence. Encourages teams to do the same
✨ Be Remarkable: Encourages and inspires others to achieve with their own positive attitude. Uses lateral thinking to solve problems
🤗 Be Nice: Encourages teams to work collaboratively with others to achieve the best results
💥 Makes Things: Takes responsibility for own work and that of their teams, ensuring high quality standards are always met
And a final few things….
At AnalogFolk, we believe in equal opportunities for everyone. We’re committed to building a workplace that’s authentically diverse, representative, inclusive and respectful. That’s why we welcome all applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status.
Don’t meet every single requirement for the job role? No big deal. If what we’re doing here at AnalogFolk excites you and you’re passionate about learning, we want to hear from you. You may still be the right fit for the role, or another one.
If you love the sound of the role but need flexibility to meet other commitments, just let us know – we try to make this happen whenever we can.
