About the Team
We are revolutionizing the way India shops. And we need innovative thinkers to help solve an integral and all too common problem in e-commerce.
As a key member of our newly launched Live Commerce team, you will play a pivotal role in building an intelligent Consumer Engagement and retention engine. The vision of our team is to enable creators/influencers to give customers an immersive and trustworthy shopping experience through live streaming.
But we are not all work and no play – from weekly “no shop talk” team calls to board game nights, every team has its own fun rituals. As one of the first members of the Live Commerce team, you will help build such rituals and play an intrinsic role in building the team’s culture.
About the Role
As an Assistant Manager, you will work directly with team’s leaders to help solve user lifecycle management problems. You will identify key pain points as well as solutions related to new user activation and habit formation and eventually retention.
With complete autonomy over the implementation of all your projects, you will help Meesho explore uncharted territories with Live Commerce. You will make sure that users on the platform get redirected to experience the live stream module within Meesho’s platform. From giving new users a reason to come back again, to ensuring existing users stay, your role will have a huge impact on our business.
What you will do
- Own and deliver projects to our product experience for new users.
- Identify and prioritise areas of improvement through consumer research and data analysis.
- Optimise functions such as new user onboarding & shopping experience, in-app communications, and in-app motivation features.
- Finalise feature design with our in-house project team based on qualitative and quantitative analyses.
- Manage feature implementation, and analyse the impact of product changes.
- Own and deliver projects related to off-app communications and remarket towards new users.
- Define communication channels, consumer segments, communication triggers and actions.
- Work with cross-functional teams to implement changes in our communications strategy.
- Perform ongoing pilots and impact evaluation to support decision making.
- Own and deliver projects related to user incentives directed towards new users.
- Define the overall framework for discounting.
- Experiment with new discount frameworks.
- Monitor and own key metrics pertaining to new user activation and habit formation and retention.
What you will need
- Minimum 2 years of total work experience.
- 1-2 years of experience in consulting with reputed firms.
- Experience in startups/tech companies in similar roles preferred.
- Proven leadership and organisational skills.
- Proven project management skills.
- Strong track record with proven growth in your current organisation.
About us
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.
Our Mission
Democratising internet commerce for everyone- Meesho (Meri shop) started with a single idea in mind -to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. We provide sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.75 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. We cater to an underserved and unique customer base and cover every serviceable pincode in the country. Our unique business model and continuous innovation has enabled us to become the first Indian horizontal E-commerce company.
Culture and Total Rewards
Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent. Total rewards at Meesho comprises of a comprehensive set of elements - monetary, non monetary, tangible and intangible in nature. Our 11 guiding principles, or "Mantras," are the backbone of how we operate - influencing everything from recognition and evaluation to growth discussions. Daily rituals & processes like “Reflections”, “Listen or Die” , Internal Mobility Program, Talent Reviews, Continuous Performance Management - all embody these principles.
We provide market leading compensation - both cash and equity-based - specific to job roles, individual experience and skill along with our employee centric benefits and work environment. We focus extensively on holistic wellness - through our MeeCare Program - encompassing benefits and policies across physical, mental, financial, and social wellness aspects. This includes extensive medical insurance benefits for employees and their families, wellness initiatives like telehealth, wellness events, and gym & recreational discounts etc. To support work-life balance, we provide generous leave policies, parental support benefits, retirement benefits, and learning and development assistance. Through gratitude for stretched work, personalized gifts, engagement & fun at work - we promote employee delight at the workplace. Many other benefits such as salary advance support, relocation assistance, and flexible benefits plans further enrich the Meesho employee experience.
