The Team
The APAC Product Marketing team is responsible for the creation and execution of world-class product marketing strategies that empower hirers to unlock the full value of SEEK across our APAC markets. The team consists of 7 team members and this role does not have any direct reports.
The Role
The role reports into the APAC Senior Product Marketing Manager. The focus of the role is to create frameworks and playbooks that will allow local Sales and Marketing teams to execute campaigns to drive awareness, adoption and retention of SEEK products. The role will also work with APAC Product and Design teams to ensure a consistent experience across key customer touchpoints.
Key Responsibilities
- Develop product value propositions, proof points and messaging hierarchies informed by customer insights and aligned to SEEKs brand positioning
- Design strategic marketing plans for new product launches to help guide teams who will be responsible for executing them
- Design product marketing activity and comms to support product exits/migrations
- Lead product naming design and development, ensuring all product naming is aligned with our brand architecture.
- Deliver and optimise product marketing communications tools and collateral for sales & service teams
- Be a key member of APAC GTM community supporting the APAC product roadmap
- Maintain deep relationships with key stakeholders across Product, Design, Go to Market, Marketing, Strategy, Insights, Sales and Commercial
Experience
- Experience in Product Marketing ideally within a tech company / fast-paced scaleup environment
- Strong commercial acumen
- Experience creating enablement materials for a large sales team (pitch decks, insights, training materials etc)
- Comprehensive & advanced understanding of all marketing channels and segments within Marketing and is known as a subject matter expert in their area of expertise
- Strong ability to visualise, articulate, conceptualise and solve both complex and uncomplicated problems by drawing insights from available information.
- Collaborative with excellent interpersonal and communication skills, and experience effectively managing and influencing a wide variety of stakeholders, including senior, cross-department and external stakeholders.
- Extremely strong copywriting skills and the ability to create compelling messaging that conveys customer value and differentiates us from competitors
Permanent Perks
At SEEK we offer:
- Support of flexible working, including a mix of office and work from home days depending on your role.
- Paid and unpaid leave benefits including Personal Flexi Days and Volunteer Days, as well as the opportunity to purchase additional leave
- Support for parents with 14 weeks paid primary carers leave and 2 weeks paid leave for partners
- The opportunity to work from anywhere for up to 4 weeks per financial year
- Tailored career development planning (including Education Assistance Program)
At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.
We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.
Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.
For this role, only those candidates with the eligible right to work will be considered.
SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.
