Analyst, Consumer & Marketing Insights

NIQ GFK CMI’s Customer Success Team is focused on delivering world-class insights and reports to the clients and striving for a very high level of Customer Satisfaction and advocacy.

Customer Success is NIQ GFK’s key department which is instrumental for the company’s success.

Role purpose:

So where do you fit here?

A successful candidate for this role will be someone who can establish strong relationships with both our clients and our colleagues. You will quickly become a trusted partner, working with many of our clients’ teams, including marketing, sales, category, and many more.

You will be expected to understand our client’s needs and then create and present solutions that help achieve their strategic and tactical goals.  

If telling stories through data excites you but you’re uncertain whether you have the data knowledge: get in touch. We have an excellent training program, ensuring you understand all our products and how we create analyses.  

In your role, you would:

• Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
• Entrusted to deliver flawless research and analytics to our clients. 
• Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue 
• Have a strong working knowledge of the client's business priorities and the role we can play in supporting these goals
• Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business. 

About you

You are a high-performing individual thriving in ensuring high client-centricity & customer satisfaction. You know how to take care of client requirements & develop long-lasting client relationships.  Awareness of the market landscape, our CMI products, and our processes are at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meeting goals and growth.

We are looking for people with:

• Recent graduate or undergraduate
• Ideally a first experience in a related industry but not essential
• Customer Centric mindset
• Awareness of the data analytics industry, business model, products, services, and solutions like Brand Health, Segmentation, Usage & Attitude, Customer Experience & Shopper solutions, etc.
• Awareness of market trends and its interdependencies impacting customers
• Each market to expand and adapt according to the market, account, technical needs, language, knowledge of specific systems, etc.
• Excellent time management and prioritization skills with a proven track record of delivering projects on time 
• Confident numerically & ability to analyze data confidently 
• Problem-solving and solutions-orientated 
• Performs work accurately and effectively with attention to detail 
• Engaging presenter 
• Good at building relationships, internally and with clients 
• Strong verbal and written communication skills 
• Experience working in an analytical environment 
• Capable of leveraging tools such as Microsoft Excel and PowerPoint 

Hybrid-based role, must be physically located within Malaysia and the applicant must be a Country/Region resident.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.

Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/

NIQ or any of our subsidiaries will never ask you for money at any point of the recruitment or onboarding process.