NielsenIQ is hiring an

Analista Investigación de Mercados

Mexico City, Mexico
Full-Time

Responsable de monitorear y ejecutar estudios de Salud de Marca, así como apoyar en el desarrollo y diseño de proyectos Ad-Hoc con metodologías cualitativas y cuantitativas.

Principales Responsabilidades:

  • Monitorear y hacer seguimiento del flujo de trabajo de los proyectos para su desarrollo en tiempo y en forma.
  • Elaboración de cuestionarios
  • Comunicación con agencias de investigación de mercado y equipos Internos.
  • Revisión de bases de datos y tabulados.
  • Elaboración de reportes y análisis de resultados.
     

Requisitos

  • Experiencia de 2 años o más en estudios de mercado cuantitativos, especialmente Salud de Marca, en agencias de investigación de mercados y/o empresas de consumo.
  • Conocimiento en diseño de estudios cuantitativos.

Formación Académica

  • Ingeniería
  • Licenciatura en Marketing / Administración / Negocios

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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