Affiliate Executive

Let’s start with the role

As our new Affiliate Executive, you will join a dynamic and energetic team of passionate marketers with expertise in affiliate marketing, media buying, and business development. You will be responsible for managing the network of affiliates and publishers in Nigeria, which is Betano's first market in Africa. You will create and implement the marketing strategy in line with the country manager's and marketing team's objectives, while making recommendations on the best approaches to maximize results. As a member of the broader marketing team, you will be also working closely with internal and external stakeholders in order to support and execute campaigns that combine creative briefs with data-driven decisions. 

• Acquire new partners through negotiations and deal optimization; 
• Identify new channels of acquisition, build business cases and execute campaigns; 
• Build weekly, monthly, quarterly and yearly business reporting for the market; 
• Implement promotional campaigns and growth strategies; 
• Monitor and report on performance (heavy business KPIs reporting & presentation); 
• Deliver proactive account management by providing solutions to affiliate partners as well as offering ideas/methods to increase revenue through copywriting techniques, promotional channels and unique marketing tactics; 
• Manage our Ad-serving & Campaign-tracking platform; 
• Monetize partnerships with major affiliates and publishers; 
• Manage the affiliate platform CRM and budget allocation, including commissions and budget spend;
• Keep abreast of competition and issues within the affiliate marketing industry, relevant products and relevant markets; 
• Create and implement Bonus Incentive Schemes for affiliates; 
• Build and maintain relationships with affiliates; 
• Provide training and support in regards to the ad-serving platform; 
• Locate opportunities for ad-hoc activations and growth tactics. 

What you’ll bring:

• Degree in Marketing / Business Administration / Management or other relevant fields (Master’s Degree in related fields will be considered a plus); 
• 1-2 years of proven experience in Affiliate marketing or a relevant role in the iGaming / Sports / Casino industry; 
• Excellent written and verbal English communication skills in the English language; 
• Expertise and constant adaptation to new practices and innovations in the field of Influence Marketing;  
• Great sales, negotiation and problem-solving skills; 
• Advanced usage of Excel and Google Sheets as the preferred tool for making data-driven decisions; 
• Top-notch understanding of commercial models and local markets’ needs; Solid understanding of marketing techniques;
• Excellent organizational skills, attention to detail and ability to work on tight deadlines;
• Ability to learn fast and collaborate effectively within a team; 
• Excellent understanding of brand awareness and growth strategies. 

Kaizen Gaming Perks

• 🕑 Hybrid model of working; 
• 🏃 A buddy will support you with your onboarding;
• 💸 Competitive salary package and bonus scheme;
• 👩‍⚕️ Health and life insurance for you and your family;
• 💰 Monthly meal allowance 
• ⭐Developmental 360° feedback framework;
• 📚 Unlimited access to Udemy & continuous training
• 🚗 Commuting allowance

#LI-Hybrid