As our new Advertising Campaign Manager, you will be responsible for end to end advertising campaign management in all the DAZN Italy properties. You will play a crucial role in managing advertising campaigns, ensuring optimal placement and timing of ads to maximize reach and effectiveness. This role requires strong organizational skills, attention to detail, and a deep understanding of advertising strategies and media platforms.
Benefits include access to DAZN, lunch vouchers, free coffee and snacks, family friendly community, learning and development resources, opportunity for flexible working and access to our internal speaker series and events.
Please note, our Talent Acquisition team and some Hiring teams are based in the UK so parts of the recruitment process will be in English. Please also upload your resume in English, thanks!
As our new Advertising Campaign Manager, you’ll have the opportunity to:
- Collaborate with clients or internal teams to understand advertising objectives and target audience demographics.
- Plan ad rotation schedules for broadcast media, considering factors such as program content, and ad placement regulations.
- Monitor advertising inventory availability and ad space reservations to meet campaign objectives.
- Manage the relationship with external partners
- Coordinate with creative teams to ensure timely delivery of advertising materials in accordance with campaign schedules.
- Monitor campaign performance and make data-driven adjustments to optimize ad rotation and maximize ROI.
- Track advertising expenditure and reconcile invoices with contracted ad placements.
- Stay informed about advertising regulations and guidelines applicable to broadcast media in Italy.
- Ensure that advertising content complies with legal and regulatory requirements, including restrictions on content and timing.
- Generate regular reports on campaign performance
- Analyze campaign data to identify trends, insights, and opportunities for optimization.
- Provide actionable recommendations for future campaigns based on performance analysis and market insights.
You’ll have:
- Proven experience in advertising campaign management, preferably in a broadcast media environment.
- Strong understanding of media planning principles, including audience targeting, reach, frequency, and media buying.
- Knowledge of Ad Server (Google Ad Manager preferred), SSPs, DSPs, Programmatic topics.
- Excellent negotiation and communication skills, with the ability to build and maintain relationships with clients, media agencies, and broadcasters.
- Proficiency in advertising analytics tools and software for campaign performance tracking and analysis.
- Ability to multitask, prioritize tasks, and work effectively under pressure in a fast-paced environment.
- Fluency in Italian and proficiency in English (both written and verbal).
