This role is accountable for driving long-term client growth through building strong client relationships and driving revenue, with a strong focus on sales and identifying new revenue-generating opportunities. It involves developing a strong understanding of client’s priorities and providing solutions and recommendations that are aligned to client business issues. Key to this is developing and maintaining an enthusiastic, informed and satisfied client base, in order that they renew their current contracts, and prepare the way for and negotiate for increased subscription rates and the sales of further data sets. This role is an essential thought partner to clients – helping solve client business issues, and wherever possible creating high-impact ideas and strategies from across all of Nielsen with the ultimate goal of achieving revenue targets. An Account Manager is expected to develop these relationships at a senior level within each client organisation, drive revenue and provide leadership to the team.
This is a Maternity Leave role with the timeframe expected to commence on 1 April 2024 and finish on 30 June 2025.
Responsibilities
- Overall responsibility for selected publisher accounts using Nielsen Book Research Services in Australia
- Devise and deliver effective methods for servicing named accounts to agreed levels, maintaining high levels of satisfaction in services provided, data quality and accuracy and training needs.
- Negotiate and agree the renewal of contracts at budgeted rates
- Represent Nielsen BookScan in key commercial relationships, including value-add services for clients such as conducting training /on-site workshops, identifying needs based on client’s strategic focus, and delivering presentations to clients
- Ensure client awareness of all Nielsen BookData Services and the countries in which Nielsen operate
- Create an awareness of ad hoc and other relevant services (for example consumer research) and to promote, quote and deliver this business
- Development of insights for clients
- Anticipate customer needs in their interpretation of data and information provided
- Accurately analyse data to provide bespoke reports and insights for clients
- Ensure quality control standards are met in all servicing outputs
- To create and deliver compelling presentations to delight the client base, including presentations outside the immediate client base as required
- New business development
- A strong focus on increasing revenue by building on existing client base
- A strong focus on increasing sales pipeline by actively seeking new sales leads and revenue opportunities
- Product and client development in line with business objectives
- Understand and deliver client requirements, by understanding clients’ objectives and priorities
- Work closely with Nielsen BookData colleagues to ensure all clients needs are met
- Work closely with the General Manager to develop and support product offerings that meet clients needs
- Work closely with the General Manager to identify new products and services to support business growth
- Work closely with other Nielsen businesses to deliver integrated solutions for clients
- Key account management
- Lead key account relationships and provide support on accounts as required
- Understand your clients’ business objectives so that Nielsen BookScan can continue to deliver insights and new products that meet their needs
- Work closely with colleagues in BookData, other Nielsen BookData divisions and – where appropriate – other Nielsen divisions to provide outstanding levels of service to key clients
- Develop an understanding of all Nielsen BookData products and the benefits they offer to our clients
- Provide training and support for all Book Research services
- Degree qualified in marketing or business or relevant industry experience
- Sales experience including consultative engagement (4+ years experience)
- Previous experience in the publishing industry desirable
- Analytical mind and excellent numerical skills; ability to analyze and integrate various data sources with market and industry knowledge and provide insightful responses to client queries
- Able to seek new opportunities and grow revenue, as well as support company initiatives to grow revenue across all Nielsen services
- Able to analyze and integrate various data sources with market and industry knowledge and provide insightful responses to client queries
- A strong team player and contributor, able to work proactively and autonomously
- Ability to provide strong leadership and mentoring support
- Strong communication skills (written and verbal) with poise and confidence to interact at senior levels
- Champions new initiatives and innovation
- Builds strong, trust-based client relationships at a senior level
- Ability to manage multiple, time-sensitive projects and prioritize against multiple client demands
- Ability to craft communications that engage and excite the audience
- Able to seek new opportunities and support company initiatives to grow revenue across all Nielsen services
- Strong MS Office, particularly Excel and Powerpoint, and data visualization skills; Cognos, Power BI experience desirable
- Experience in market research desirable
- Excellent attention to detail
- Friendly community and team culture that promotes flexibility, openness, and simplicity
- Interesting work in a dynamic environment and a multi-cultural team
- Great learning and career development opportunities
- Onboarding programs and trainings
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.
NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.
Want to keep up with our latest updates?
Follow us on: LinkedIn | Instagram | Twitter | Facebook
Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/
NIQ or any of our subsidiaries will never ask you for money at any point of the recruitment or onboarding process.
