BCW Europe & Africa is hiring an

Account Executive - Consumer Technology

London, United Kingdom
Full-Time

ABOUT BURSON
Burson is the global communications leader built to create value for clients through reputation. With highly specialised teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.   

OUR TEAM

This role offers the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands. The experience of the 25+ team enables us to deliver integrated communications, from corporate, B2B and consumer communications, to digital & social, influencers, analyst relations, content marketing and public affairs. We understand technology ecosystems, consumer and business audiences, and the power of the influencer.

Having a passion for consumer technology is essential for this role as you will be working with several of the world’s leading technology brands. We believe that technology has the power to enhance human experience and performance as we enter a new era of intelligence. Whether it’s the latest enterprise software or the hottest consumer device, as we progress into a new era defined by the advancements in AI, it’s crucial we continue to tell human-first stories.

YOUR ROLE AS A BURSON PERSON

The team is looking to recruit an Account Executive to work with some of its leading global consumer technology brands. The role involves working on media relations, network coordination and account management to reach primarily consumer audiences. Key responsibilities include:

Leading on day-to-day media liaison, developing solid media relationships and managing media requests and product reviews

Developing press materials, from press releases and blogs, to Q&As and briefing documents, with a high level of attention to detail

  • Providing research and insights to inform client and new business strategies
  • Joining brainstorms and coming up with ideas for campaigns and media stories
  • Helping to develop press materials and pitch them to journalists
  • Creating written and visual content for digital channels
  • Supporting integrated PR campaigns for UK and global campaigns
  • Getting involved in the life of the agency, through marketing, socials and developing new offerings for clients

YOU WILL BRING ALONG WITH YOU

  • A positive and proactive attitude to seeking out opportunities to add value to clients and teams
  • A fan of technology that enhances human progress, with an understanding of the consumer technology market, who is excited by its future within society and business
  • Experience in the technology and/or telecoms sectors – ideally both, but technology experience is a must
  • Organisational skills and the ability to tightly manage relationships with international Burson offices
  • Attention to detail and an appreciation of time management

OUR LONDON OFFICE
Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s. 

DE&I
At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting, and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.  For more information, visitwww.bursonglobal.com.  

APPLICATION SUBMISSION STATEMENT

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