Altoros is a leading IT services provider that has helped over 50 Global 2000 organizations gain a competitive edge through the adoption of cloud-native technologies. With a focus on platform-as-a-service and application transformation consulting, we strive to deliver exceptional solutions to our clients.
We are currently seeking a highly skilled and motivated Digital Marketing Manager to join our team.
Responsibilities:
- Understand and implement strategies based on the B2B marketing funnel and Ideal Customer Profile (ICP), including message adaptation to customer journey maps (CJM)
- Develop and optimize landing pages mockup and copy
- Coordinate content project development across design and web development teams
- Manage and optimize advertising campaigns on Google Ads, Bing Ads, LinkedIn Ads, and Facebook Ads
- Handle profiles on directories and marketplaces (e.g., Clutch, DesignRush)
- Use Google Tag Manager and Google Analytics for tracking and custom reports
- Operate marketing automation tools like Zapier or Make
- Plan, execute, and report on digital marketing strategies, ensuring alignment with business goals and performance metrics
- Analyze campaign performance rigorously, providing actionable insights and strategic recommendations
Will be beneficial:
- Perform SEO optimization including keyword research and meta optimization
- Create engaging ad creatives for social media platforms
Requirements:
- At least 2 years of experience in a similar role in b2b product or service business
- Hands-on experience (at least 3 years) working with Google Ads, Microsoft Ads, and LinkedIn Ads
- Proven, successful creation, execution, measurement, analysis, and reporting of inbound programs across channels
- Advanced knowledge of current and innovative B2B lead generation methods across multiple channels (PPC, SEM/SEO, display, social, events, etc.)
- Hands-on experience with Google Analytics, Google Tag Manager, and marketing automation tools (Zapier, Make)
- Strong analytical skills to interpret marketing data and make informed decisions
- Creative skills for developing effective ad creatives and optimizing landing pages
- Excellent communication and collaboration skills to work effectively across teams
- Upper-intermediate or higher English level
Benefits:
- Opportunities for professional development
- Flexible remote working schedule
- External education, partly/fully paid relevant certifications
- Physical and mental support compensation
- Corporate English and Polish language classes and specialized courses
- Paid sick leave and five sick days
- Transparent employment and payment schemas
We are hoping for fruitful collaboration.
Join Our Team!
